Varsity Coolers · Green Bay

Green Bay

Two bags. All Green Bay.

30 cans + ice · Original city artwork · Green & gold

Pick your carry.

The duffel for the weekend. The backpack for the walk.

Green Bay Duffel Cooler

$129.00
Green Bay duffel cooler with top flap open to reveal the landmark banner
Green Bay duffel cooler showing the Wisconsin map and stadium artwork printed on the bottom

Cooler today. Travel duffel tomorrow. Banner under the flap, Green Bay underneath.

Green Bay Backpack Cooler

$129.00
Front of the Green Bay backpack cooler
Open Green Bay backpack cooler with cheese-pattern liner

30 cans plus ice. Hands free. City artwork on the back, local flavor inside.

From the first stop to the last

TPU-coated exterior

Durable construction for days on the move.

Choose your Green Bay cooler
Water droplets on the Green Bay duffel TPU-coated exterior
Up close: the TPU-coated exterior.

Varsity Coolers, as featured in

TODAYNetflix

A little closer to home

Hometown. Every detail.

Original Wisconsin map and stadium artwork in green and gold, surrounded by local sayings
Wisconsin maps. Stadium artwork. Local sayings. All underneath the duffel.
Green Bay duffel cooler showing the Wisconsin map and stadium artwork printed on the bottom
Original Green Bay banner artwork with city landmarks, a Green Bay wordmark and familiar Wisconsin sayings
The original Green Bay banner, revealed when you lift the duffel’s top flap.
Green Bay cheese-pattern liner artwork
Cheese. Cold drinks. Local flavor.
Original Green Bay small-print artwork with stadiums, cheese, football history and local motifs
The little Green Bay details.

Seen on TODAY

A cooler worth
talking about.

Watch Varsity Coolers featured on the TODAY Show, then find your own reason to bring one along.

49-second feature

A few things to know.

Are these coolers or bags?

Both are insulated coolers. The backpack offers hands-free carrying; the duffel also works as a travel bag when you’re packing gear instead of drinks.

How much do they hold?

The Green Bay backpack holds up to 30 cans plus ice. The Green Bay duffel is a 30-can cooler with an insulated, waterproof liner.

When will my order ship?

These coolers are in stock and available to order. See our shipping policy for delivery information.

Do both bags have the Green Bay liner?

Yes. Both Green Bay styles feature the illustrated cheese-pattern liner. The placement of the exterior artwork and map differs by bag.

Wherever the day takes you

Bring a little
Green Bay.

For your next game day. For the weekend away. For the person who will always call it home.

Choose your Green Bay cooler